business writing skills training

Programme Content

• Selecting the appropriate method of communication – when is a letter or email the best form of communication?
• Identifying & avoiding the common pitfalls in writing to customers or colleagues
• The use of language
• Being clear about what message you want to convey
• Putting yourself in the shoes of the recipient
• Organising a logical sequence
• Selecting from prepared letters and paragraphs

• Customising content to suit the recipient whether a customer or colleague
• Proposing solutions to unresolved issues
• Being persuasive to satisfy the customer

• Adopting a consistent & effective approach
• Developing layout and presentation to maximise impact
• Personal improvement action plans

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